TMR PERFORMANCE PARTNERS TARGA CHAMPIONSHIP
Renowned Mitsubishi specialist TMR Performance has partnered with the Australian Targa Championship, to secure the official naming rights of the 4WD Showroom class.
Emphasising the growing market that is tarmac rallying and the popularity of the Showroom class, TMR Performance has teamed with Targa organiser, Octagon, to provide a sought-after award in a very competitive class called TMR 4WD Showroom.
Covering three major events, Targa High Country, Targa Wrest Point and Australia’s premier tarmac rally, Targa Tasmania, TMR Performance is a natural fit to the 4WD Showroom class, with many of the Mitsubishi Lancer Evolutions emanating from the Melbourne based TMR Performance home. "When this opportunity arose," explains TMR Managing Director Alan Heaphy, "we knew it was a perfect fit for us and our customers. In the Evo, Mitsubishi makes a fantastic product. TMR Performance has already been behind some of the country’s fastest Evolutions for more than seven years, and now we can officially promote that this car, this category and this class is a major part of this sport."
Officially titled the TMR 4WD Showroom class, TMR has ensured there is a credible award to strive for, when the 2011 Australian Targa Championship starts on November 5-7, at Targa High Country. Within the 225 car field, nine of the ten cars entered into the TMR 4WD Showroom class are Mitsubishi Evolutions, emphasising that TMR is a logical brand partner for the class. The top three place-getters at each event will earn coveted TMR 4WD Showroom award.
"A number of TMR Performance cars are also entered in the ‘outright’ Modern field," added Heaphy, "but we wanted to support the grass-roots competitor, those who have bought into a Mitsubishi Evo because they provide cost-effective performance while being highly competitive. That we now have a class effectively ‘of our own’, is very exciting for us, the brand and of course Mitsubishi Evolution drivers, and it will ensure that we showcase the top talent in this car and this class."
Following Targa High Country, the TMR 4WD Showroom category will then move to Hobart in late January for Targa Wrest Point, and then the 20th anniversary edition of Targa Tasmania in early April, 2011.
About TMR Performance.
TMR Performance is the official Australian importer of the Mitsubishi Evolution RS model. It is a specialist race car builder and on-event supporter. TMR won two Bathurst 12 Hour races back-to-back in 2008-2009 and continues to be Australia’s leader in factory-endorsed Evolution tuning and performance.